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yajñaiḥ saṅkīrtana-prāyair / yajan hi su-medhasaḥ

“In this Age of Kali, people who are endowed with sufficient intelli-
gence will worship the Lord, who is accompanied by His associates, by
performance of saṅkīrtana-yajña.”

Other yajñas prescribed in the Vedic literatures are not easy to perform
in this Age of Kali, but the saṅkīrtana-yajña is easy and sublime for all
purposes, as recommended in Bhagavad-gītā also (Bg 9.14).
The Sankirtana yagna recommended in this age is the congrega onal
chan ng of Hare Krishna Hare Krishna Krishna Krishna Hare Hare / Hare
Rama Hare Rama Rama Rama Hare Hare in public. The meaning of the
three words of this mantra (man – the mind; tra – deliverance) is Hare,
the eternal consort (Radha) of Krishna who is the personifica on of
Lord Krishna’s love and devo on; Krishna, the personality of Godhead
and the origin of everything spiritual and material; Rama, a name of
Krishna that refers to Him as the reservoir of all pleasure and it also
refers to Krishna’s incarna on as Lord Rama. When these three words
are combined in the Mahamantra, the great chant for libera on from
birth and death, the meaning is: Dear Hare (Radha) and Dear Krishna
please protect me so that I can always serve you with love and devo-
on. This Mahamantra does not ask for any material benedic on. It is
solely concerned with con nual rendering of service the Lord whether
in the material or spiritual worlds. Lord Krishna will certainly bless His
devotee who sincerely chants the Mahamantra.
Pure love of God is the highest pinnacle of human achievement. En-
dowed with this wonderful benedic on one becomes dedicated to
helping all others regardless of race or any other temporary considera-
on. It is said:

tyaktvā tūrṇam aśeṣa-maṇḍala-pa -śreṇīṁ sadā tucchavat
bhūtvā dīna-gaṇeśakau karuṇayā kaupīna-kanthāśritau
(Prayers of the six Goswamis or Vrindabana)
Because of their compassion for the poor fallen souls, the six Gosvāmīs
(the disciples of Lord Caitanya) gave up their exalted posi ons as minis-
ters (in the Muslim government of Bengal 500 years ago) and took
vows as mendicants. They kicked off all associa on of aristocracy as
insignificant. In order to deliver the poor condi oned souls, they mini-
mized their bodily wants as far as possible, and they each accepted on-
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